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KPI. Ratios


KPI. Ratios

Is there in the USA any commonly acepted KPI or ratio in reference to objectives to be achieved annually by each fundraiser e.g at a University?


My understanding was that you should aim for 3x the salary sometime between year 2 and 3 (it takes time to build relationships).

Of course, just hiring a gift officer and expecting this to happen automatically is folly. Does the board support development? Are you giving the gift officer the systems and tools they need? Is there a good enough prospect list?

Knowing how to be an excellent major gifts officer doesn’t mean you know how to build a development operation.

developerp Answered question November 9, 2022
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