Louis Diez is an expert in annual fund development, digital fundraising, and engagement strategies.
He currently serves as the Executive Director of Annual Giving at Muhlenberg College and hosts the Donor Participation Project.
Previously, he was Director of the Annual Fund and Development Business Operations at the Baltimore Symphony Orchestra and Associate Director of Development at Johns Hopkins SAIS. In this last role, he led annual giving efforts and worked closely with the Latin-American Studies Program to fund major priorities. Prior to Hopkins, he was the annual fund director at a liberal arts college in TN.
Of varied interests, Louis holds an MBA from CUNEF, a PhD in Business Administration from Universidad Rey Juan Carlos (both in Spain), and an MM in Music Performance from the University of TN. His thesis applied neural networks to predict economic performance indicators. He has also published articles on the investment value of musical instruments, edited peer-reviewed papers exploring applications for economic theories of legitimacy, and been featured in the music business section of the College Music Society’s journal.
Recent publications and interviews:
- Talking Donor Retention with Louis Diez, Muhlenberg College [VIDEO]
- Community Funded Webinar: Louis Diez presents The Modern Annual Fund [VIDEO]
- Toward a New Annual Giving Paradigm
- Low-trust Donors
- Fundraisers: Up Your Email Game. A White Paper on Email use in Nonprofit Development and Advancement
- Best Practices in US Higher Education Fundraising: Development and Alumni Relations at University of Miami