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The Purdue Optimizes Development Support (PODS) concept is designed to optimize operational support with an end goal of maximizing our revenue generating potential at Purdue. Through the PODS, the Purdue for Life Foundation is creating a culture of shared purposes and responsibilities, while acknowledging the independencies that produce fundraising success.

Join John Dinkens, Michele Miller, and Amber Turner in a discussion about the A (acquisition), B (building), C’s (customization)—and D (data-driven decisions)—and how they use them within and across their departments and to effectively collaborate and increase Purdue’s ability to raise money.

About: The Donor Participation Project (DPP) convenes fundraising professionals who are concerned about the nationwide decline in donor participation (20 million US households lost between 2000-2016). 

We believe this can be solved by changing our fundraising practices and want to learn from peers who are moving the participation needle.

Discuss this Topic and Learn with Your Colleagues During our March 2 Lunch Analysis

• This event will take place over Zoom.
• The session will be recorded and accessible post-event for DPP members only.

This session has passed. Join the Donor Participation Project to get access to our resource library with session recordings, member chat, and other benefits.

We are privileged to welcome Mark Schaefer as the facilitator for this month’s Lunch Analysis.

Mark is a globally-recognized author, speaker, podcaster, and business consultant. He is a prolific writer and speaker whose work sits at the intersection of marketing, technology, and humanity. He has advanced degrees in marketing and organizational development, holds seven patents, and is a faculty member of the graduate studies program at Rutgers University.

He is the best-selling author of nine popular books including the
very first book on influence marketing. His blog, GROW, and podcast “The Marketing Companion” are ranked among the top-rated publications in the marketing field. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, Dell, The U.S. Air Force, and the UK Government. And he has appeared on media channels such as CNN, The Wall Street Journal, The New York Times and CBS News.

In this session, Mark will guide us through his research on where marketing is headed and how his findings in his books Cumulative Advantage and Marketing Rebellion apply to the nonprofit sector.

About: The Donor Participation Project (DPP) convenes fundraising professionals who are concerned about the nationwide decline in donor participation (20 million US households lost between 2000-2016). 

We believe this can be solved by changing our fundraising practices and want to learn from peers who are moving the participation needle.

Discuss this Topic and Learn with Your Colleagues During our February 16 Lunch Analysis

• Visit Mark’s blog, listen to his podcast, and check out his books Cumulative Advantage and Marketing Rebellion.
• This event will take place over Zoom.
• The session will be recorded and accessible post-event for DPP members only.

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