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Who is implementing automated Donor Welcome Series?

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Who is implementing automated Donor Welcome Series?

Is anyone in the DPP implementing Donor Welcome Series? Would love to learn about what you’re trying and how it’s working for you.

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What is a donor welcome series?

annabananna Posted new comment 6 days ago

I love this question!!

It’s a series of customized automated emails that go out after a donor makes a gift (could be focused on first time donors, but not always). The goal is to express gratitude, demonstrate impact, and engage. It’s a cultivation and stewardship tool for our toolkit. An example of “set it and forget it” tools.

Other folks may have more to add, but that’s my 101!

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